Having a Healthy Relationship. . .With your Website

A website is a great thing to have.  Some people, however, don’t know how to treat their website properly.  True, a website isn’t a real person, but you can apply the same rules of a human relationship to your relationship with your website.  It still needs to be treated correctly, especially if you’re expecting your website to give you something in return.

In my experience in internet marketing, I find that most people understand that the ROI on a website can be well worth the money.  Where the understanding starts to drop off is when people try to understand the steps it takes to make a well performing website.  Kind of like a relationship, people understand that having relationships can bring a lot of happiness and joy to their lives, but they fail to understand how to approach day-to-day issues to keep the relationship going.

Here are some tips when you try to approach your website relationship a little differently.

  1. Admit when you need help.  Trust your website to a knowledgeable internet marketing firm or a good internet marketer.  Reading one web design book isn’t going to make you an amazing web designer/internet marketer.  Like a relationship, nothing is wrong with getting help from a trusted source to get it started.
  2. Once you have something good, appreciate what you have.  Don’t spend your time looking at other sites and wishing that yours was more like that one.  Putting your eyes and time on something that’s not yours can get you a slap in the face…figuratively if you do it to your website…literally if you do it to your girlfriend.
  3. Be proud of your website.  Show off your website whenever you get the chance.  With a human relationship, that means going out with them, introducing them to your friends, putting a picture of them on your phone and at work, and talking about how great they are whenever possible.  With your website, this is the basis of proper link building.
  4. Don’t allow your website to mingle with other sites that aren’t trustworthy.  Would you let your girlfriend hang out with the guy down the hall who has a bad reputation for always having to many girls around him?  No right? So why would you put your website onto other sites that seem to be deemed untrustworthy by search engines?

Whether you’re looking to start a new website, or you’ve had a website for a while, it’s never a bad time to get a new outlook on your relationship.  With a little work, you’ll find that your website will begin to bring qualified traffic in return for your efforts.
Story of Inspiration: Framing your SEO


2 Responses to “Having a Healthy Relationship. . .With your Website”

  1. 1 how to keep a healthy relationship August 20, 2009 at 11:12 am

    Your blog guided me to maintain a healthy relationship with my website. Thank you very much.

    • 2 Mary Peng September 18, 2009 at 5:06 pm

      You’re welcome! I’m happy I was able to help! 🙂

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